Redesign of bra-products to include recycled PET and recycled nylon fabric and natural rubber foam, reduce material diversity, extend product's useful lifetime, and offer a repair service and end-of-life management. Rooftop solar for onsite power generation.

This business case study was prepared within the framework of the Technical Advisory project: Mobilising Business Action for Circular Economy in the ASEAN countries under the EU SWITCH-Asia Policy Support Component for the sole purpose of documenting and analysing business experiences with the circular economy. The case study was produced by Chuthatip Maneepong (national expert, Thailand) and reviewed by Rene Van Berkel and Thomas Thomas (regional experts) on the basis of information provided and validated by Thai Wacoal Public Company Limited, Thailand.